Why Emotional Intelligence Matters for Accountants
By Mark Phillips It may come as no surprise that 1,200 executives in 44 countries believe technology is having the greatest impact...
Is IBM Watson Coming for Your Job?
By Jared Korver, CPA Assuming you don’t keep your head buried in the sand, you’ve almost certainly seen articles like these, or Facebook videos like these discussing the impact...
The Myths & Merits of Marketing Automation for CPAs—Part 2
By: Andrew Rose (Post 2 of 2) What Does Marketing Automation Do Well? Savvy marketers know the value of using...
The Myths & Merits of Marketing Automation for CPAs—Part 1
By: Andrew Rose (Post 1 of 2) If you haven’t been recently approached by HubSpot, Salesforce, Pardot, or one of...