Surgent’s Six Common Barriers to Investment Success

Online

# of CPE Credits

2

Description

Many of us expect to use logic when it comes to how we allocate our investments. The adage of “buy low, sell high” is a saying that makes logical sense. So, why do we always seem to do the opposite? Every day we are faced with decisions, and we are often influenced by two seemingly opposing voices that come from two different parts of our brain. The frontal cortex processes lots of information to help us make logical and informed choices. But there’s also a small part of the brain, known as the reflexive brain, that is responsible for emotions and survival instincts. Often, this reflexive brain can have a detrimental effect on the way we handle our investments. This course will discuss some behavioral biases that affect our financial decisions. As humans, we need to be aware of how our reflexive behavior impacts our investment decision-making ability. By uncovering and understanding these biases, we may have a better chance of meeting our long-term financial goals.

Objective

Recognize the behavioral biases that may negatively affect financial decision-making Overcome these biases so as to be better able to meet long-term financial goals

Advanced Preparation

None

Required Knowledge

None

Who Should Attend

All practitioners and their clients

Credit Types

    CPE – Economics

Event Level:Basic
Event Code:CBIS-2026-01-WEBNR-245-01
Event Vendor:Surgent Accounting & Financial Education
Fields of Study:CPE - Economics
Other fields:

Registration Fees

Registration Type Price
WRS39726: Registration – Member Mem $105
WRS39726: Registration – Non-Member NM $230

CPE Sponsors LogoThe North Carolina Association of Certified Public Accountants is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org/.

For information regarding refund, complaint, program cancellation or other policies, visit our Registration Policies page or call 800-469-1352.