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Connect! The Art & Science of Persuasive Communication

12:00 am–11:59 pm ET

CPE SelectAvailable with CPE Select

# of CPE Credits

1

Description

The ability to connect with people on a level that instills genuine trust and credibility and to communicate in ways that persuade and motivate has never been more important. Effective communication activates a physiological response in the listener (or reader) that drives belief and inspires action. Attendees will understand the science behind this type of communication and the art of delivering a powerful message with purpose and clarity. This session will identify the differences between effective approaches for written, verbal, and electronic communications. Attendees will learn the nuances of delivering technical information, the power of cultural influences, the science of negotiation, and how to handle difficult communications. They will leave the session knowing how to apply this knowledge in a variety of circumstances including interviewing, team building, leadership, and public speaking.
 
 
Please note—This course will expire on Tuesday, December 31, 2019. If you don’t complete the course by midnight on this date, you will forfeit your registration fee for this course.   

Objective

Attendees will learn * Powerful communication techniques that build credibility and trust * How to understand the science of persuasion * How to inspire belief and melt away resistance * How to handle high stakes and difficult communications under a variety of circumstances

Highlights

* The social and cognitive science of persuasion, trust and belief * Secrets of communication that melt resistance to your message * Techniques to quickly build credibility and influence * Presenting in high-stakes situations with confidence * Handling difficult communications and de-escalating contentious situations * Negotiation and interviewing skills

Who Should Attend

Analysts, auditors, governance, and compliance professionals, and those working in the IT, HR, legal, and medical professions as well as executives, policymakers, and other decision-makers interested in enhancing the effectiveness of their communication

Required Knowledge

None

Advanced Prep

None

Event Speaker(s)

Toby Groves ( Toby Groves, Ph.D., Cincinnati, OH ),

Additional Event Information

Technical Support
Contact NCACPA if you need assistance with your online program. For the quickest results, email the Online Learning Team at onlinelearning@ncacpa.org, and a team member will contact you shortly.

If you need assistance with internet access issues, browser capability, or when the NCACPA office is closed* please call Freestone Technical Support at 866-702-3278 or by email at support@peachnewmedia.com.

*NCACPA office hours are 9:00 am–5:00 pm ET. Online Learning Team members will be available via phone or email 30 minutes prior to the start of a live online program.

CPE Select Pass Policies
The CPE Select pass is available only for NCACPA members and the price is applicable for an individual user. The pass includes access to on demand and webinar programs, but excludes webcasts, “hot topic” webinars, and on demand Ethics programming. All eligible programs for the CPE Select pass will be marked in the online catalog and in promotions. Licensed CPAs who elect the student membership status must provide proof of enrollment in an advanced degree.

The CPE Select pass grants unlimited access to qualifying webinars and on demand programs on a calendar-year basis. Early bird pricing runs January 1 through May 31, and regular pricing runs June 1 through December 31.

We anticipate a spike in webinar activity later in the calendar year, and NCACPA is not liable for third-party service outages that may occur. Please plan your CPE before 12/31 to avoid any unforeseen technology issues.

Test Your System
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Share This Event

Event Vendor:Groves Research & Consulting
Field of Study:Communications & Marketing
Level: Intermediate

Event Type:On Demand
Event Code:OD005519

Registration Fees

Registration Fee Early Bird Regular
CPE Select N/A $0.00
NCACPA Member N/A $50.00
Non-Member N/A $85.00